In my career, I’ve written everything from press releases to data-driven blog posts to roundups of resources. Here are a few examples.
Announcements and press releases
Writing announcements at ONA involved managing internal and external expectations and liaising with multiple stakeholders. I learned to balance all of these competing interests to communicate clearly with the community.
Example 1: ONA launches new event series for executive women journalism leaders
Example 2: LaSharah S. Bunting joins ONA as new CEO and Executive Director
Example 3: Remembering Mandy Jenkins: Former ONA Board President was beloved mentor and leader, trailblazer in digital journalism
Q&As, explainers and resource roundups
The ways I kept the ONA community informed included gathering and writing takeaways about sessions and resources, conducting Q&As with community members and explaining aspects of the annual conference or other programs.
Example 1: Boost your newsletter: How to grow revenue, attract subscribers and polish strategy
Example 2: 5 steps to convince your boss you can’t afford to miss ONA23
Example 3: Building an inclusive community and hundreds of resources for science journalists: Q&A with Siri Carpenter
Data-driven blog posts
At Pew Research Center, I pitched, researched and wrote blog posts. This process involved using social media, analytics and discussions with other teams to find out what data was available, upcoming or of interest to the audience and figuring out the best way to present that.
Example 1: How Americans view policy proposals on transgender and gender identity issues, and where such policies exist
Example 2: Americans at the ends of the ideological spectrum are the most active in national politics
Example 3: Boomers, Silents still have most seats in Congress, though number of Millennials, Gen Xers is up slightly
Example 4: Black and White Americans are far apart in their views of reparations for slavery